Worked closely with graphic designer and company leadership to create a video showcasing the newly announced company branding. The video was shown at the opening sessions of the company's yearly conference and used as future promotional material.
Early process, brainstorming appearance and style
Experimented with different styles, presenting each, honing in on how the company wanted the rebrand to appear visually, and the story they wanted the video to tell.
Wrote scripts in C#, manipulating 3D objects to play off the visual illusion of a 3D cube from a hexagon presented by the new branding.
Early version of spinning script
After Effects animation being created to transition from 3D elements to 2D.
Created key-framed animations in Adobe After Effects and Adobe Premiere to smoothly transfer from digitally generated 3D animation to newly branded 2D logo.
Presented my creative process and approach to programming during the conference. Showcasing how I take creative vision and, through technical development, create uniquely exciting and enlightening experiences around it.
Presenting at the 2023 Creative Pro Week Conference Ignite Session.
By combining my knowledge of a variety of creative tools with my knowledge of 3D development, scripting, and modeling, this project was a wonderful opportunity to create new skills in a professional setting and share my process with a larger community of creatives.